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Megan M. Mathews

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Megan Mathews
November 5, 2016
Career & Company

Card Sort Task

Megan Mathews
November 5, 2016
Career & Company
Card Sort Task

Lesson: More is not always more. Air for simplicity when attempting to understand and influence complex processes. Learn what parts matter and what parts are white noise that can be eliminated.

Tagged: startup

Megan Mathews
November 5, 2016
Career & Company

Market Audit and Competitor UI Audit

Megan Mathews
November 5, 2016
Career & Company
Market Audit and Competitor UI Audit

Lesson: Literature reviews are quick and may be advantageous in providing theories to explain user behavior and motivation, especially attitudes and expectations.

Tagged: startup

Megan Mathews
November 4, 2016
Career & Company

Personas

Megan Mathews
November 4, 2016
Career & Company
Personas

Lesson: Lean approaches and interviews don’t go well together, because they are costly in transcription and analysis, but a sacrifice worth making to accurately develop deep understanding of user worldview.

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